The perception of your company and industry as a whole is the primary driver of purchase behavior for consumers. Learn how to shape those perceptions and grow your business.Read More
The feature sets offered on social media networks are in many ways similar, however, it’s the way you use those tools that sets each platform apart. This is in particularly true for hashtags. Even-though hashtags typically are implemented to sort data, every platform has a different vision as to how they’re used. Making sure you know how to use the tools correctly will ensure success.
For years using hashtags on Pinterest has been a big ‘NO’! The reason being was that it was confusing using them on the platform and that they could work against you. But according to Tiffany Black, Head of Content Business Development and Corporate Development at Pinterest, hashtags are back: