Don't Sweat Pinning for Pinterest Over The Holidays

The holidays are just around the corner and many of us will be taking time off over the festive season. However, working in social media makes it hard to be completely off. With the help of a few social media scheduling tools and a little bit of planning, it’s feasible to have at least a few hours to put your feet up and sip mulled wine with the rest of your family.

Pinterest Boards

Planning ahead is key if you want that uninterrupted break. Make sure you have appropriate and timely boards with relevant content that reflects how your fan base takes in the season. 87% of Pinterest users make purchases because of the social media platform so make sure your URL links are up to date. Pinners use Pinterest to build dream boards for vacations, wardrobes, weddings, holidays, new houses and much, much more. It’s up to you to create images and boards they want to follow and pin back to their own boards, thus sharing with their own followers in the process. Images with a white or blank background and close-ups are great for products you want to stand out, but be sure to also use in-context and lifestyle images to show off your brand vision. This allows the consumer to get a feel for your product and to help them decide how to use it. As Pinterest is used for both inspiration and planning, you will optimize your reach by having a good mix of both.

Brit BishopDecember 18, 2018Holidays, Work Life, Social Media, Thin Pig MediaComment

December Cheer Can Lead to Great and Easy Content

With Thanksgiving over, we move into December, a month filled with celebration throughout the world. With the majority of the U.S. celebrating Christmas and Hanukkah, it is an easy time to gather simple and reusable content for social media and your website. Don’t fret if no one at your company celebrates any of these holidays, you still have the winter solstice and New Years Eve! Special holidays are an important thing to remember when gathering content. Make sure to represent all of the holidays your team and audience celebrate. Not only does this make the content more diverse and inclusive, but it can also give you more content.

Guest UserNovember 27, 2018Social Media, Digital, Photography, Holidays, Content, CreativityComment

Coolest Halloween Costume Ideas for 2018

It’s my favorite time of year. The leaves are changing; the air is getting crisp. Holiday season is almost upon us, and to me, it all starts with Halloween. This is the most fun time of year, where kids and adults can exercise their imaginations and create a costume for one day of fun. For some, planning a Halloween costume can take months. For others, it’s whatever they have on-hand. Either way, dressing up for one day a year can be a fun way to express yourself and change up the day-to-day grind. In case you’re hitting a mental roadblock with costume planning, here are a few ideas for Halloween 2018:

Guest UserOctober 9, 2018Creativity, HolidaysComment