Posts tagged Facebook
A New Year’s Poem for our Social Media Marketer Friends

To our friends, colleagues and clients, who we cherish and revere

We’d like to raise our glass and make a toast to the New Year

It always bears repeating that we wish all of you well

But let us put it in a way that only we can tell:

May your Facebook fanbase grow as strong and tall as oak

while your Instagram connections flow with fine and friendly folk

May your Pinterest people pin every fun tidbit you post

and your Twitter fam Retweet all the Tweets they love the most

May your content be abundant, like a field of butterflies

and your project coordination be as fruitful as a pie

Should budgets squeeze like spandex, and worries start to mount

may chill beset the bosses who are leading the account

Let every new fan’s question be addressed in rapid time

and let every random hater be as silent as a mime

Let all your branded copy flow off the pen with ease

and every punny slogan fill your offices with cheese

We wish your Facebook pixel has the most unique events

be they Canvas ads, Carousels, whatever makes most sense

Should all your PR efforts then go off without a hitch

may millions prick their ears up at your massive news coverage

If ever you encounter a campaign that needs a spark

You know that Thin Pig’s here to help you knock it out of the park

So let’s celebrate together, in person and onscreen

as we all embark together on a great twenty-nineteen!

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Top 5 Best Practices For Facebook Live

Video consumption continues to be a growing trend on social media with over 100 million hours of video watched on Facebook daily. It’s no surprise that Facebook Live has proven to be an extremely successful means of obtaining high audience engagement and brand expansion. Videos are easy to produce, cost effective, and require minimal equipment. By following these best practices, you’ll be able to produce a high quality and captivating Facebook Live video. 

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Technology in Schools: Making Kids (and Parents) Lives Easier

It’s that time of the year again. A fun summer with lazy days and adventures has come to an end and the kids are back at school. For those of you with children, you know that this time of year usually means a crazy amount of shopping for school clothes, school supplies, new shoes, backpacks and for those with kids in an after-school sport or band there is the added expenses of an instrument, a choir outfit or sports gear. It’s the time of the year I dread. Not because of all the shopping, (confession: I find that fun), and not because the kids go back to school, because let’s face it: Two and a half months of 24/7 non-stop parenting…er…bonding is enough to drive any sane person crazy. No, what I absolutely hate the most are the mountains of paper that are brought home that first week of school. I spend tedious hours of filling out page after page and reading piles of paper filled with important information about this, that and the other.

However, after nine years of being a part of this show, I am happy to say that it has become much easier. Not because I am now a pro at the game, but because of social media and other very helpful apps. This year, for instance I did most of my back to school clothes shopping online. Well-placed retargeting ads from brands like Abercrombie and Fitch, Hollister, and Nike popped up with deals not to be missed while I was on Facebook connecting with my Facebook friends. Going onto their sites and selecting clothing items by a click of a finger made shopping for my kiddos a breeze.

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