Helping a legend drive ticket and product sales
Situation
Comedy legend Jim Gaffigan wanted to develop an email marketing program to connect his fans and market his products and live tour ticket sales.
Action
Thin Pig implemented email sign up mechanisms on his website to grow his email list. We also set him up on an industry leading email system, designed responsive email templates, and developed a regular email marketing schedule.
Result
Thin Pig has grown Jim Gaffigan’s email list to hundreds of thousands of emails which have now become an integral marketing platform for his business. By sending emails to his fans when tickets go on sale or when new products launch, TPM has been able to assist in driving significant new revenue.